COORDINATOR
GZS – CPU (Slovenia)

OBJECTIVE
Development of the OER (Open Education Resources) on the basis of the training programme referring to 5 macro areas: Digital Business Promotion and User Experience, eCommerce and International Marketplace; SEO (Search Engine Optimisation) and SEM (Search Engine Marketing); Digital PR in the global market, Conversational Marketing.

TASKS

  1. Preparation of the storyboard and content processing: the OER set will be developed with the interactive video training approach with strong element of innovation and with a more relevant digital integration of learning activities on experientiality in a virtual and symbolised reality.
  2. Video tutorial creation: production of the OER set, translation of the material in national languages of the project partners and release of the multimedial products.